Biljana Markovic is the co‑founder of Signature Moda, a fashion expert, professional model, and former producer of fashion shows with a career that spans more than 25 years across fashion, retail leadership, and customer experience.

Biljana spent 10 years modeling in Europe and another 15 years in the United States, walking runways and appearing in photo shoots for both local fashion houses and well‑known designers, as well as gaining TV host experience. Her early work producing fashion shows in Chicago with the Serbian community gave her firsthand insight into backstage operations, designer collaboration, and the artistry required to bring a collection to life.

In addition to her fashion and production background, Biljana holds a degree in Interior Design, a foundation that strengthened her eye for aesthetics, spatial flow, and visual storytelling.

Alongside her modeling and design education, she built a strong foundation in luxury retail with brands like BCBG Max Azria, Cache, and Nine West, where she led teams, elevated store performance, and strengthened customer relationships. Her operational expertise—spanning logistics, inventory management, dispute resolution, and staff development—gives her a rare blend of creative and structural leadership.

As a Serbian-American entrepreneur, wife, mother and professional, she brings together her fashion sensibility, production background, design training, and operational precision to help create an event experience that feels elevated, seamless, and community‑driven. She believes fashion has the power to connect and inspire, and she is committed to shaping Signature Moda into a platform where creativity and purpose come together.